Assured Certification
Google Tag Manager
(English)
Starting at ₹14 Per Day
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Course Highlights
Course Highlights
- Learn What GTM Is And Its Benefits For Tag Management.
- Set Up GTM On Platforms Like Wix, WordPress, Shopify, And Squarespace.
- Navigate The GTM Interface And Adopt Best Practices, Including Naming Conventions.
- Set Up GA4, Google Ads Remarketing, And Understand Testing Before Publishing.
- Implement Advanced Tracking Methods Like Scroll Distance And Click Tracking.
- Explore Different Trigger Types And Built-In Vs. User-Defined Variables.
- Customize Tracking With GA4 Event Tags, JavaScript Error Tracking, And The Data Layer.
About the Course
02:30 Hours
7 Modules
1 Assessment
1 Project
990 Learners
12 Months Access
Course Structure
- GTM Chrome Plugins 5.35
- Create GTM Account 3.09
- 5 Methods To Install GTM 1.26
- Setup GTM on Wix 2.36
- Setup GTM on WordPress 2.06
- Setup GTM on Shopify 2.13
- Setup GTM on Squarespace 1.48
- Inject Google Tag Manager Container To Any Website 2.08
- GTM Interface Overview 7.36
- Best Practices & Considerations 5.52
- Naming Conventions 6.13
- GA4 Setup & Publishing The First Version 5.49
- Google Ads Remarketing Setup 3.14
- Testing / Debugging Before Publishing A New Version 4.17
- Facebook Pixel Setup 6.22
- Copy Tag & Export Container 5.03
- Troubleshoot 4.59
- Time Triggered Tags Part 1: Custom Facebook Events For Remarketing 4.42
- Time Triggered Tags Part 2: Time on Site With Google Events 4.19
- Scroll Distance Tracking Part 1 6.15
- Scroll Distance Tracking Part 2 2.50
- Click Tracking Part 1: Outbound Links 3.47
- Conversion Tracking Part 1: Simple Google Ads Conversion Tracking 6.02
- Trigger Types In GTM 3.36
- Built In Variables 3.56
- User Defined Variables 2.09
- GA4 Event Tag With GTM 4.30
- Specific Page Trigger 2.17
- Storing Measurement ID In User-Defined Variable 2.07
- Tracking Clicks & Sending To GA4 3.35
- Add Details about Clicks & Sending To GA4 Events 4.37
- Track Button Clicks In GA4 Via GTM 4.51
- Capture JavaScript Errors With GTM & Send To GA4 4.11
- Visibility Tag 5.48
- Data Layer 5.11
- Using Data Layer With GTM 3.06
- Custom HTML Tag – Executing HTML & JavaScript 2.19
- Thank You Note 0.33
Your Instructor
Tanmoy Kumar Das
Ex Google | IIM Kozhikode AlumniCourse FAQs
Google Tag Manager (GTM) simplifies the management of marketing tags on your website without extensive coding. It offers a user-friendly interface for efficiently tracking user interactions across platforms, unlike traditional tag management solutions.
This course is designed for entrepreneurs, businesses aiming to optimize marketing strategies, professionals enhancing their digital marketing skills, and newcomers wanting to master GTM.
No prior experience is required. The course caters to both beginners and those with some familiarity, covering basics to advanced topics.
The course offers hands-on exercises and real-world examples, allowing you to set up GTM, manage tags, and track events effectively. You’ll gain practical skills that can be immediately applied to enhance your tracking and analytics in any project.
Upon completing the payment process, you will receive an email confirmation from our team within five minutes. You can then use your login credentials to access the course through the Dashboard, allowing you to learn at your own pace and convenience.
Upon completing the course, you will receive a certificate of completion, which you can download from your Dashboard.
Earn a Certificate
After finishing the course, you will get a Certificate of Completion.
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