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Google Ads
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Demo Lessons2 Topics
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Module 1- Google Ads Overview4 Topics
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Module 2- Introduction to Keywords5 Topics
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Module 3- Introduction to Ads & Extensions18 Topics
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Google Ads Formats Overview
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Responsive Search Ad
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Dynamic Search Ad
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Responsive Display Ad
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Call Ad
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Google Ads Extensions Overview
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Sitelink Extension
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Call Extension
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Callout Extension
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Structured Snippet Extension
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Price Extension
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Promotion Extension
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Lead Form Extension
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Keyword Insertion
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Countdown
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Location Insertion
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Ads Assignment
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Ad Extensions Assignment
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Google Ads Formats Overview
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Module 4- Bidding Strategies11 Topics
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Module 5- Introduction to Display Network13 Topics
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Display Network Overview
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Display Targeting Affinity
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Display Targeting Demographics
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Display Targeting Detailed Demographics
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Display Targeting In-Market
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Display Targeting Life Events
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Display Targeting Topic
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Display Targeting Placements
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Display Targeting Keywords
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Display Targeting Custom Audiences
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Display Targeting Combined Audiences
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Standard Display Campaign Creation
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Standard Display Campaign Creation Assignment
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Display Network Overview
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Module 6- Introduction to Conversion Tracking6 Topics
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Module 7- Introduction to Remarketing8 Topics
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Module 8- Introduction to Video Ads10 Topics
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Skippable Instream Ad Campaign Creation
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Infeed Ad Campaign Creation
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Bumper Ad Campaign Creation
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15 Sec Non Skippable Ad Campaign Creation
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Ad Sequence Campaign Creation
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Bumper Ad Campaign Creation Assignment
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Instream Ad Campaign Creation Assignment
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Video Discovery Ad Campaign Creation Assignment
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15 Sec Non Skippable Ad Campaign Creation Assignment
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Ad Sequence Campaign Creation Assignment
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Skippable Instream Ad Campaign Creation
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Module 9- Introduction to Shopping Ads3 Topics
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Module 10- Introduction to Performance Max1 Topic
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Module 11- Introduction: Mobile App, Smart and Discovery Campaign6 Topics
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Module 12- Introduction to Reports1 Topic
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Module 13- Introduction to Shared Library8 Topics
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Module 14- Introduction to Bulk Actions2 Topics
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Module 15- Introduction to Planning2 Topics
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Module 16- Introduction to More Tools4 Topics
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Module 17- Drafts & Experiments1 Topic
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Module 18- Introduction to Billing1 Topic
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Module 19- Introduction to Google Ads Editor1 Topic
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Module 20- Introduction to Manager Accounts1 Topic
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Module 21- Google Ads Online Resources1 Topic
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Module 22- Google Ads Certifications1 Topic|1 Assessment
Lesson 1,
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Google Ads Introduction
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