Complete Facebook & Instagram Ads Using AI Tools

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Course Overview Sample Lesson

Module 1 Facebook Marketing 9 Topics

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Introduction

Why to Use Facebook To Market Your Business

How to Create A Facebook Business Page

How to Create A Facebook Profile Image

How to Design A Facebook Cover Image

How to Update Your Pages Info And Preferences

How to Post About On Your Facebook Page

How to Promote Your Page And Get Likes & Engagement

What is The Difference Between Likes and Followers

Module 2 Facebook Ads Basics 7 Topics

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Introduction

How Powerful Are Facebook Ads

How Do Facebook Ads Auction Work

Facebook Ad Structure

How To Set Up Your Facebook Ads Account

Facebook Ads Metrics

Facebook Ads – Account Navigation

Module 3 Facebook Ads Campaign Creation 11 Topics

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Introduction

Campaign Objectives

Budget & Schedule

Advantage Campaign Budget

Audience Targeting – Location, Age & Gender

Detailed Targeting – Demographics

Detailed Targeting – Interest

Detailed Targeting – Behaviours and Connections

Placements, Brand Safety and Suitability

Facebook Ad Creative Creation

How To Set Up A Simple A/B Split Test

Module 4 Facebook Pixel Setup 3 Topics

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Facebook Pixel

Conversions API in Meta

MetaPixel + Shopify Integration

Module 5 Facebook Ads Bidding 1 Topic

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Facebook Ads Bidding Strategy

Module 6 Custom Audiences 4 Topics

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Module 7 Facebook Ads Video Campaign 2 Topics

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Why to Use Video In Facebook Ads

Create Facebook Video Ad Campaign

Module 8 Facebook Ads Lead Gen Campaign 1 Topic

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How To Create Lead Gen Campaign

Module 9 Facebook Ads App Campaign 1 Topic

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App Promotion Campaign

Module 10 Facebook Ads Brand Campaign 1 Topic

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Brand Awareness Campaign

Module 11 Facebook Ads Traffic Campaign 1 Topic

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Website Traffic Campaign

Module 12 Facebook Ads Sales Campaign 1 Topic

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Online Sales Campaign

Module 13 Facebook Ads Strategies 3 Topics

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Facebook Ads Strategy – 1

Facebook Ads Strategy – 2

Facebook Ads Strategy – 3

Module 14 Facebook Business Manager 1 Topic

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Meta Business Suite

Module 15 Facebook Ads Policies 2 Topics

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Facebook Ad Policies

Banned Ads/Accounts

Module 16 Facebook Ads Tailored Campaigns 2 Topics

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Tailored Web Traffic Campaign

Tailored Leads Campaign

Module 17 Facebook Ads for E-Commerce 2 Topics

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Commerce Manager

A/B Testing Setup

Module 18 Facebook Ads Tools 4 Topics

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Facebook Ads Automated Rules

Facebook Ads Experiments

Facebook Ads Placements

Facebook Ads Media Library

Module 19 Meta Ads With AI 1 Topic

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Ad Suggestions Based On ChatGPT

Module 20 Reports 1 Topic

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Facebook Ads Reports

Module 21 Billing 1 Topic

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Facebook Ads Billing

Module 22 Certification 1 Topic

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Facebook Ads Certification

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Course Includes

23 Lessons
60 Topics
1 Assessment
Course Certificate

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